New Check out our data catalog The experts in Geospatial Tamoco is a data-privacy-aware geospatial company that accurately understands device location with unprecedented accuracy. Our leading-edge ML algorithm aims to enhance location accuracy and provide reliable geospatial data without compromising user privacy. Get in touch Phone Global Device Audience Circle Daily events Airplay-video Countries Our […]
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Programmatic advertising spending now accounts for more than 80% of digital ad spending. This spend is increasingly being moved in-house. When surveyed, 35% of brands had, to some extent, reduced the role of agencies. Over the last few years, marketers have developed this in-house programmatic media buying so that it makes use of first, second, […]
What is the bidstream? The bidstream is a network of advertising requests that deliver ads to mobile devices. A bid request refers to the moment when a publisher auctions off an ad slot to an advertiser. This request delivers an ad to the device. When the ad is delivered, some information is passed back the […]
Introduction Data is changing everything. Data is everywhere. Over 2.5 quintillion bytes of data are created every single day, and it’s only going to grow from there. By 2020, it’s estimated that 1.7MB of data will be created every second for every person on earth. For marketers, this is an awful lot of data […]
OOH advertising as you know it is no longer. New developments in the OOH space are fuelling innovation that is transforming the medium into a powerful tool for marketers of all persuasions. We’re spending more time than ever outside the home. Around 70% of our time is spent outdoors. Because of this out of home […]
Tamoco announces new partnership with Audiens to deliver precise location-based segments in leading ad serving platforms
Audience segmentation is easier with location. And now it’s directly available in your DMP and other media buying solution.
About Tamoco Changing the location game. Location intelligence you can trust Global audience POI Tamoco is a data-privacy-aware geospatial company that accurately understands device location with unprecedented accuracy. Our leading-edge ML algorithm aims to enhance location accuracy and provide reliable geospatial data without compromising user privacy. Discover our methodology OUR MISSION Redefining the where […]
The finance industry is a highly competitive space. It faces a new generation of disrupting banks and regulations. It’s an industry that needs to utilise big data to drive personalisation, boost customer loyalty, security and fuel everyday investment decisions. The financial services industry has always been at the forefront of technical innovation. The availability of […]
What is location data and location intelligence In 2019 the number of connected devices will continue to grow to its highest ever. With more devices and increased sensors, the amount of data generated will explode. It will be more accessible than ever before to use data to inform everything from business intelligence to advertising. Location-based […]