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Contents THE BASICS PUSH BENEFITS BEST PRACTICES ANALYTICS Introduction to app push notifications There’s so much written about how to create high quality app push notifications. What are mobile push notifications?What constitutes a successful mobile push notification strategy? Which is the best push notification service? How can you use mobile push notifications to boost app engagement? These […]
It’s time to deconstruct all the terrible advice out there around push notification best practices. There’s an awful lot of bad advice going out around what makes the best push notifications. When it’s best to send push notifications. What message you should include in your push notification to increase mobile app engagement. Much of this […]
Everything you need to know about using push notifications to boost app engagement. Mobile push notifications form a crucial part of any app engagement strategy. To keep your audience engaged and improve retention you’ll need to communicate with your users. There’s no better way to do this than mobile push. Investing time and money into a […]
From location to movement – why brands should pay attention. As marketers are realising the importance of location data, it’s important that they understand the difference between location and movement. They must ensure that the data that informs their strategy is accurate. What are location signals? Location signals are useful for many different kinds of […]
Apple has announced support for NFC tags on their newest phone and watch models. Whilst Android has supported the technology since 2010, Apple is now joining the party and allowing brands to connect with millions of extra smartphone users. As the world looks towards mobile first, there are still many wide-ranging applications for NFC at different stages […]
Adding location to your brand’s mobile app will improve engagement and drive downloads. As an app publisher, it’s important to keep your audience interested and engaged. Nobody wants to slip into a folder on the third page of the home screen. To keep users fascinated by your app, it’s crucial that you provide them with content that […]
Some select assets of tamoco have been acquired by pass_by, a leader in the geospatial world, in a commitment to redefining standards through AI-driven intelligence and ground truth verification.
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