The best app push notification practices to boost app engagement. Keep your audience engaged and improve retention with this useful guide to push notifications.
App Monetization Strategies - Which Is Best For My App?
App Engagement - The Ultimate Guide To Boost Engagement And Retention
How to engage with your mobile app users and rank higher in the App Store.
Why mobile proximity marketing could be the solution to the ad blocking problem
From location to movement - why brands should pay attention.
As marketers are realising the importance of location data, it’s important that they understand the difference between location and movement. They must ensure that the data that informs their strategy is accurate.
Location data and retail – optimising OOH
Location data and the leap towards smart advertising
The huge opportunity that Apple’s NFC announcement presents for brands.
Apple has announced support for NFC tags on their newest phone and watch models. Whilst Android has supported the technology since 2010, Apple is now joining the party and allowing brands to connect with millions of extra smartphone users
